There was a time when we figured nothing new could be said about Scott Pilgrim vs the World movie hitting your local theaters next week. In fact, we were doing our best to stay away from promoting the film these days. There is such a thing as the “over-sell.”

We’ll be damned if this interactive trailer didn’t prove to be kind of neat. Neat enough to share and play around with for at least half an hour.

Did we say half and hour? Surely we meant the full 60 minutes.

Plan of Attack
This thing takes a kind of strategy. No really. Here’s how we hit it.
1) Pausing and backtracking during the trailer only adds to time and deceases fun-ness.
2) Play all the way through whilst mousing and clicking all over like a mad man.
3) Note your unlocked achievements and extra video earned at the end.
4) Back track to all the extra booty you earned/clicked on during the first video play through.
5) Watch them.
6) Repeat

In one of the extra vids you learn Edgar Wright has a mancrush on Chris Evans*.

via geeks of doom
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