The @OldSpice Guy( @IsaiahMustafa ) Wants to Be Luke Cage. @Marvel, Make This Happen.


It appears Isaiah Mustafa is hitting critical mass. His hilarious, energy infused, Old Spice commercials has gathered enough fans that Old Spice, the company, continued the series.

We began this Mustafa post a few months ago. This was the first time his commercial gained popularity. Over the months we’ve gathered more information on the commercial and the man himself. It is time, faithful reader, for another post overload.

The Isaiah Mustafa Campaign to Be Luke Cage
Traveling cartoonist, Ryan Estrada, tweeted and drew this to Mustafa yesterday.

Marvel Studios, consider the following a casting reel for Mustafa as Luke Cage.


Old Spice Guy Answers Your Questions via Twitter on You Tube
@OldSpice has taken the Internet social bull by the horns. On July 13, 2010(yesterday by today’s reckoning) Old Spice answered questions via Twitter on You Tube using their latest marketing sensation, Isaiah Mustafa.

They did this on the one day we were not on Internet. We’re pretty sure Old Spice hates us, personally, and committed this action out of spite. Despite their obvious hate*, we’ve collected a thoroughly scientific playlist(see: random clicks of famous people and funny Twitter Names) of Old Spice Guy’s answers to the Internet at large.

This is how you market on Internet, Big Corporations. Make a note.

Kevin Pereira Interviews Isaiah Mustafa About New Old Spice Commercial, Then Dissects It
Last week, Attack of the Show’s Kevin Pereira interviewed Mustafa while Mustafa sat on a hog. This is that happening:

Leo Laporte Dissects Old Spice Commercial,On a Horse
Who watches a movie’s commentary right after the movie’s done? Who watches the on-set documentary and special effects videos ad nausea until all the cinema magicks are understood? We stand guilty on both counts. Special effects, TV trickery, and marketing are an interest of ours. So when Leo Laporte interviewed the writers of the Old Spice Guy’s “On a Horse” commercial, we took an interest and watched.

By the way, Isaiah Mustafa. All you want is to be on Howard Stern? Aim higher, mister.

Aim for the stars.

(He did this BTW. Note the first section of this entry.)

Toby Turner remix
Tobuscus made a rather catchy mashup of the Old Spice commercial. At the end, he mentions having curious feelings after looking at Mustafa’s abs for 6 hours editing the video. We laughed until we took an hour re-assembling this post. *Off to the gym now*

Get the REMIX on iTUNES! http://bit.ly/oldspiceitunes

*Just kidding Old Spice.

via soft machine cubed, TWiT#238 , Tobuscus, Attack of the Show Interview, Isaiah Mustafa on G4TV

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